TY  - JOUR
TI  - Exploring the Link between Identity and Coaching Practice
AU  - Butcher, J.
AB  - This paper explores the beliefs and assumptions that executive coaches hold about their coachees’ identities and how they perceive that this impacts on their coaching practice. The research explored how coaches approach the construction of personal identities through the life narrative. The methodology adopted was Interpretative Phenomenological Analysis (Smith, Flowers, Larkin, 2009). The findings indicate that coaches recognise that their coachees hold multiple and shifting identities including professional, social and personal identities. Coaches tended to see identity as a “subtext” to their coaching practice. 
JO  - International Journal of Evidence Based Coaching and Mentoring
PY  - 2012
KW  - Identity
KW  - Coaching Practice
KW  - life narrative.
VL  - Special Issue 6
LA  - English
ER  -