TY  - JOUR
TI  - Coach the coach.
AU  - Kelly, P.J.
AB  - Discusses the benefits to be derived from the coaching of sales representatives by field sales managers and reviews ways to institute such coaching. Trainers may have to convince managers of these benefits by showing that, despite their time constraints, the return on their investment is worthwhile. Trainers who are coaching managers to coach may also have to deal with problems of self-discipline and changing roles in managers
JO  - Training & Development Journal
PY  - 1985
KW  - *Personnel Training
KW  - *Management Methods
KW  - *Management Personnel
KW  - Sales Personnel
UR  - psycnet.apa.org/psycinfo/1986-13214-001
LA  - English
ER  -